1.0 OUR CORE BELIEFS REGARDING USER PRIVACY AND DATA PROTECTIONUser privacy and data protection are human rights We have a duty of care to the people within our data Data is a liability, it should only be collected and processed when absolutely necessary We loathe spam as much as you do! We will never sell, rent or otherwise distribute or make public your personal information
2.0 RELEVANT LEGISLATIONAlong with our business and internal computer systems, this website is designed to comply with the following national and international legislation with regards to data protection and user privacy:
3.0 PERSONAL INFORMATION THAT THIS WEBSITE COLLECTS AND WHY WE COLLECT ITThis website collects and uses personal information for the following reasons:
3.2 Our blogShould you choose to add a comment to any posts that we have published on our blog, the name and email address you enter with your comment will be saved to this website’s database, along with your computer’s IP address and the time and date that you submitted the comment. This information is only used to identify you as a contributor to the comment section of the respective blog post and is not passed on to any of the third party data processors detailed below. Only your name will be shown on the public-facing website although if the supplied email address is linked to a Gravatar account, your Gravatar photo will also be displayed. Your comment and it’s associated personal data will remain on this site until we see fit to either 1.) remove the comment or 2.) remove the blog post. Should you wish to have the comment and it’s associated personal data deleted, please email us here using the email address that you commented with. If you are under 16 years of age you MUST obtain parental consent before posting a comment on our blog. NOTE: You should avoid entering personally identifiable information to the actual comment field of any blog post comments that you submit on this website.
3.3 Guestlist sign-ups, table sign-ups and mailing list sign-upsShould you choose to join our mailing list via the mailing list sign-up form or by ticking the opt-in boxes on guestlist or table sign-up forms, the data that you provide us will be stored on an encrypted mysql database. You agree to us processing your data in all of the following ways:
Please be aware the two forms of data processing, namely 1. phone/text and 2. email, are separate and would need to be unsubscribed from separately in order to unsubscribe from all marketing from Aden Brands Ltd. Alternatively sending an email request as per section 8.0 can facilitate unsubscribing from all marketing.
3.4 Contact form sign-upsShould you choose to contact us using the contact form on apply for a guestlist, none of the data that you supply will be stored by this website or passed to / be processed by any of the third party data processors defined in section 6.0. Instead the data will be collated into an email and sent to us over the Simple Mail Transfer Protocol (SMTP). Our SMTP servers are protected by TLS (sometimes known as SSL) meaning that the email content is encrypted using SHA-2, 256-bit cryptography before being sent across the internet. The email content is then decrypted by our local computers and devices.
4.0 HOW WE STORE YOUR PERSONAL INFORMATIONAs detailed in section 3.2 above, if you submit a comment to a blog post published on this website some personal information will be stored within this website’s database. This is currently the only occasion where personal data will be stored on this website. This data is currently stored in an identifiable fashion; a limitation of the content management system that this website is build on (WordPress).
5.0 ABOUT THIS WEBSITE’S SERVERThis website is hosted by 34SP within a UK data centre located near Manchester. Full details of 34sp’s data centre can be found here. All traffic (transferral of files) between this website and your browser is encrypted and delivered over HTTPS.
7.0 DATA BREACHESWe will report any unlawful data breach of this website’s database or the database(s) of any of our third party data processors to any and all relevant persons and authorities within 72 hours of the breach if it is apparent that personal data stored in an identifiable manner has been stolen.
8.0 DATA CONTROLLERThe data controller of this website is: Aden Brands Ltd., a UK Private limited Company with company number: 07529404 Whose registered and operating office is: 87 Millmead Business Centre, Millmead Road, London, N179QU To make a request to view/amend/permanently delete all the personal data we store on you, email your request to firstname.lastname@example.org specifying the nature of the request.
9.0 DATA PROTECTION OFFICERMr. Paul Norman Director, Aden Brands Ltd. Telephone: 0207 2052501 Email: email@example.com